Dassault Wine Estates

Interview with Laurent Dassault


Tradition and passing it on

The Dassault family, passionate pioneers in the aeronautic industry, new technologies and the art market, became interested in fine wines very early.

Marcel Dassault, a visionary captain of industry, bought Château Couperie in 1955 on an impulse. He gave his own name to the property and put everything in place to make it a famous classed growth. The property has seen the quality of its wines improve vintage after vintage. In 1969, with its elevation to the rank of Grand Cru Classé, Château Dassault achieved the status it deserved.

Over the years, the properties owned by Dassault Wine Estates have increased to nearly fifty hectares and now form one of the largest vineyard holdings in Saint-Emilion.


The entire purpose and mission of Dassault Wine Estates is to pass on, over time, the necessary requirements for the production of fine wines.

The Dassault family created “Dassault Wine Estates” because quality wine has today become a major issue on a global scale.

It is a way of life, a heritage, a sign of excellence. It has become essential to apply values to this sector which can make a great success, and contribute to the durability, of French know-how and expertise.

These entrepreneurial values of passion, progress and a permanent search for excellence, the values of the Dassault family, apply to all the group’s wine-related activities.


In 1995, succeeding her father André Vergiette, Laurence Brun took the helm at Château Dassault.

At the instigation of Laurent Dassault and Olivier Costa de Beauregard (Managing Director) she put in place a major quality development project.

In-depth work was undertaken by a dedicated team, assisted by the expertise of Richard Vanrenterghem (vineyard consultant) et Jean Philippe Fort (consultant oenologist).

Since 2014 : Technical and administrative supervision around:

Laurence Brun - Dassault Wine Estates Vice President

Romain Depons - Estate Manager

Marie Pierre Baylet - Administration

Jérôme Gauthier - Technical Manager

Cyril Barge - Vineyard Manager

Julien Beauché - Cellar Master